Adrian Crook & Associates | Social Game Design Consultant, Mobile Game Design Consultant, Product Management Consultant - iOS, Facebook, Android

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Latest Work

Power Rangers Megaforce

Power Rangers Megaforce: Swappz Megabrawl for iOS and Android is a 3D brawler, the latest entry in the smash hit Power Rangers franchise. AC+A wrote the initial game design document and provided design leadership to Swappz staff. » Read More

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Snoopy’s Candy Town

We conducted a design audit for Beeline’s Snoopy’s Candy Town (iOS), focusing on gameplay, tutorials and narrative. In addition to Snoopy, we’ve worked with Beeline on several other hit franchises – Ghostbusters and Smurfs. » Read More

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Swappz: Mutant Rumble

Mutant Rumble is the latest entry in the smash hit Teenage Mutant Ninja Turtles franchise. AC+A wrote the initial game design document for the project and provided design leadership to Swappz staff. » Read More

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Sushi Mushi

We conducted a design audit for Aspyr Media’s iPhone Match 3 puzzle game Sushi Mushi, focusing on Monetization and Virality. » Read More

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Cubis Creatures

We evaluated the design of Freshgames’ latest entry in their hit Cubis puzzle game series, Cubis Creatures (iPhone) focusing on game mechanics, monetization, UI, and more. » Read More

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» Next Project

Don't take it from us. Here's what people are saying.

  • “Adrian has come to the rescue for me as a senior design & production consultant at 3 different companies now. He is a master collaborator, and will embed directly with the team. He’s also the right guy to put in front of top industry execs to pitch, brainstorm, or suss out a project’s milestone plan, product goals, or design strategy.”

    Michael Waite, Executive Producer, Zynga
  • “Beyond being a fantastic collaborator, Adrian’s confidence and experience also make him a strong leader and a confident presenter. I’ve never hesitated to put him in front of clients, and have always felt much more comfortable, knowing that he was involved with a project.”

    Frank Sanni, EVP & Director of Creative Integration, Arnold WorldWide
  • “Adrian is a talented and creative game designer with an amazing attitude, and he consistently delivered great results on-time. He’s the first person I’ll call if I need an experienced game designer to support our team or our project.”

    Gary Gettys, Executive Producer, Zynga
  • “I had the opportunity to work with Adrian for over a year on the Panasonic Jungle project. I was always impressed with how willing he was to roll up his sleeves and get things done. He did everything from business development, market research, product management, and producing.”

    Chris Lavin, Sr. Marketing Manager, Panasonic
  • “I can’t imagine where we’d be without Adrian Crook. We’ve found his clarity and candor to be refreshing and invaluable no matter in what phase of the project he’s involved. He is also incredibly connected and has a deep list of all star talent to call upon should the need arise.”

    Kerry Choe, Project Manager, Binary Event Network
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Latest Posts

Wednesday, August 20th, 2014 by Adrian Crook

Pocket Gamer.biz features three from AC+A

Pocket Gamer.biz, one of the leading games business sites, has included opinions from three Adrian Crook & Associates‘ designers in their latest Monetizer Mavens article (part of their ongoing Mobile Maven series).

The Mobile Mavens are a “panel of experts drawn from all sectors of the mobile gaming industry” to give their opinion on particular topics.

Our guys gave their thoughts on which games had integrated monetization into the user experience well so far this year.

» Read More

Wednesday, February 12th, 2014 by Adrian Crook

How Threes Compels Word of Mouth

Keith Burgun is an independent game designer, author and blogger. In this guest post for AC+A, Keith explains how Threes, a simple, abstract premium game, has achieved success via word of mouth.

Premium games live or die on their ability to create a strong word of mouth. Today I will be discussing Sirvo LLC’s game Threes, available on the App Store for $1.99, and the many methods it has been able to use to compel players to tell their friends about this game. The game is designed by Asher Vollmer.

» Read More

Thursday, February 6th, 2014 by Adrian Crook

Analyzing the licensing relationship in Marvel Puzzle Quest: Dark Reign

Jay Powell, Business Development Director at Adrian Crook and Associates, has over fifteen years of experience working with some of the most popular licenses in games, television, and movies.  In this post he turns his eye to Marvel Puzzle Quest and breaks down the relationship between license and game in this mobile and desktop success.

Marvel Puzzle Quest: Dark Reign (MPQ) is only the second licensed iOS title released in the US from D3 Publisher, but the company has a long track record of creating licensed products. They also have a good understanding of the free-to-play market, as MPQ has reached the top 50 overall downloads and consistently hovers in the top 100 grossing chart on the iOS app store. Originally released in October of 2013, the game has had several updates and is an excellent example of well-done license integration.

» Read More

Our Clients

  • overactive
  • spil
  • fresh
  • silverback
  • gogii
  • americanexpress
  • vga
  • kiwi
  • vgw
  • coelement
  • chernin
  • nmm
  • sky
  • Capcom
  • Sky Sports
  • Zynga
  • Electronic Arts
  • Microsoft Games
  • Nickelodeon
  • atari
  • Ubisoft
  • iwin
  • Panasonic
  • triviado
  • nerd-corps
  • 519 games
  • Arnold Worldwide
  • Glu Mobile
  • Vivity Labs
  • Amaze Entertainment
  • Shift Control Media
  • InPlay 2011
  • iRok2 Media
  • DHX Media
  • Blackbird Interactive
  • Chocolate Libertation Front
  • Ontario Media Development Corporation
  • Binary Event Network
  • revenue-wire